This year has been anything but ordinary. States and local communities are adjusting almost daily in response to the shifting surges of COVID-19. You and your church leaders have thoughtful discussions about how and when to schedule in-person gatherings of varying sizes, turn around, and have more conversations about if and when to cancel those activities.
Useful, clear, and simplified communication has never been more critical. This season has illuminated three outstanding values of having a ChurchCom Solutions virtual church assistant: distance. Why?
The church office is typically an active environment, maybe not so much is physical activity, but informationally. Churches usually have a lot going on. But this year, the constancy of conversations, discussions, and decisions is mentally exhausting. But your virtual church assistant is on the outside of those experiences, so they can remain sharp and ready for whatever the task. They are not expending mental or emotional energy on the decision-making. As tasks adjust and change, they can execute them objectively.
Details matter. But it's easy to miss essential points in quick decision-making. You can rely on your virtual church assistant as the objective voice who unaffected by the background noise.
Emotions are raw in our culture and communities right now. Opinions on whether churches should comply or not, cancel or not, concede or not. Church leaders want to do the right thing. Sadness and disappointment may be present in the office. And while your virtual church assistant is empathetic and understanding, they have objective clarity to complete tasks assigned.
While ministry leaders may be feeling the tension of every essential decision they make, your virtual church assistant approaches their ongoing responsibilities like "business as usual." They aren't impacted by what goes on in the church office surrounding the decisions they are making. They aren't involved in the conversations.
I serve as a virtual church assistant for a church in Lancaster County, PA. On a recent Zoom call, I could sense the angst in the church administrator's voice. She was apologizing for all the recent changes to activities, which required a lot of updating. I told her she never had to apologize. Nothing was complicated. The changes were clear and straightforward, and I was in the process of applying the updates.
She expressed that when her church partnered with ChurchCom Solutions in this way, she never realized the benefit of having someone focused on communications outside the office. At that moment, I heard the calm it offered her, her team, and her community.
If you would like to explore what it would mean for your church to partner with ChurchCom Solutions' Virtual Church Assistants Program, complete this simple intake questionnaire. Someone will then contact you to learn more.
Don Wambolt has over 25 years' experience in leading church communications. More