I was recently thinking about church communications through an air traffic control analogy. Random, I know, but in a lot of ways, coordinating air traffic is similar to coordinating church promotions. Each has an objective of "ensuring safe landings." Let's unpack this more.
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The end of summer comes quickly. If you're feeling like fall event planning caught you off guard, here's a streamlined approach that might be just what you need. Our "4-3-2-1 Event Planning Method" offers a unique twist on typical seasonal planning. Instead of getting lost in the year-long shuffle, we break it into manageable segments that align with your church's activities.
We've been discussing the 5 stages of a healthy creative process. This process can be used no matter what size or scope the activity has. The first stages we've reviewed in past blog posts is to define the objective, brainstorming, and development. In this post, we will cover the final two stages.
In Part 1 of this 4-part series, we introduced the 5-stage creative process with Stage 1: Defining the Objective. In this post, we'll discuss Stage 2.
Stage 2: Brainstorm Ideas This stage is fun because you get to think about all the things you could do to achieve your objective. Statements during this stage should begin with "what if." Research some brainstorming techniques to get you and your team started. Here's one that worked for me, and I used it a lot. PART 1
While a lot of planning goes into Christmas and Easter church services, time and energy go into planning smaller activities, too. Class kick-offs, retreats, vacation Bible schools, or enrollment times for small groups can involve a ton of planning. In creating these events, there are several natural stages that most planners go through without realizing it. In this four-part post, we'll present five clear steps you can take to ensure that every event you plan is successful. Life change happens through the many events, activities, and ministries your church generates. And in event promotion, they often take either a "decentralized" or "centralized" approach. Let's look at each, and then I'll share thoughts on which is better.
Church communicators often ask how far ahead should the begin promoting church events. Start too early, and you'll be talking about them for what seems like forever. But starting too late doesn't give people appropriate time to respond. Here are three keys to determining the opportune time to promote activities.
When you saw someone wearing a mask in the grocery store in early spring 2020, you would assume they were ill or had an allergy. Fast forward to the end of summer, and those strange looks go to the people who aren't wearing a mask. So, how did that happen? Here are three takeaways from the pandemic related to communication.
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AuthorDon Wambolt has over 25 years' experience in leading church communications. More Archives
February 2024
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