Church communicators often ask how far ahead should the begin promoting church events. Start too early, and you'll be talking about them for what seems like forever. But starting too late doesn't give people appropriate time to respond. Here are three keys to determining the opportune time to promote activities.
Life-change happens through the many events, activities, and ministries your church generates. You either use a "decentralized" and "centralized" approach to your event promotion. Let's look at quick look at each, and then I'll share some thoughts on which I think is better.
When you saw someone wearing a mask in the grocery store in early spring 2020, you would assume they were ill or had an allergy. Fast forward to the end of summer, and those strange looks go to the people who aren't wearing a mask. So, how did that happen? Here are three takeaways from the pandemic related to communication.
We've been discussing the 5 stages of a healthy creative process. This process can be used no matter what size or scope the activity has. The first stages we've reviewed in past blog posts is to define the objective, brainstorming, and development. In this post, we will cover the final two stages.
We started a 4-part series on 5 stages to a Creative Development Process. We've covered Stage 1 and Stage 2 in previous posts.
Stage 3 involves the development of the ideas you decided to produce. This phase tends to be the longest, depending on how involved the concept is.
In Part 1 of this 4-part series, we introduced the 5-stage creative process with Stage 1: Defining the Objective. In this post, we'll discuss Stage 2.
Stage 2: Brainstorm Ideas
This stage is fun because you get to think about all the things you could do to achieve your objective. Statements during this stage should begin with "what if." Research some brainstorming techniques to get you and your team started. Here's one that worked for me, and I used it a lot.
While a lot of planning goes into Christmas and Easter church services, time and energy go into planning smaller activities, as well. Activities like class kick-offs, retreats, vacation Bible schools, or enrollment times for small groups take a ton of planning, too. In creating these events, there are several stages that most planners go through without thinking about it. In this four-part post, we'll present five clear steps you can take to ensure that every event you plan is successful.
Don Wambolt has over 25 years' experience in leading church communications. More